Monday, May 28, 2007

3 Steps for Freelance Success

For the past year I have worked with a number of freelancers from a wide range of professions, programmers, video editors, musicians, graphic designers, photographers, audio engineers, web designers, cameramen, tech consultants etc. Across the board I have noticed the key issues and attitudes that a freelancer brings to the project that ensure success and also ensure that I will re-hire and refer them to others. Here are the three most important things to keep in mind when pursuing a career doing independent freelance work.

1) Deadlines, deadlines, deadlines.
ALWAYS meet deadlines. If you see that you can't, give the person you are working with as much warning as possible. Everyone understands that situations can change quickly and that some adaptation must take place. DO NOT let the deadline slip by and then blame it away with excuses. You are a professional, you agreed to the scope of the project, there are no excuses.

2) Communicate.
Communicate clearly and often. Offer updates on your progress(brief updates). Identify obstacles that have appeared on the horizon. Do not toil away in silence. There should be no true surprises along the way if you have clearly communicated everything.

3) You live off of reputation and referrals.
Don't ever forget that.

Friday, May 18, 2007

Indy 500 - Flash Drive!


Ok I am trying to work in an AJ Foyt or Danica Patrick joke here but coming up blank(The only thing that rhymes with "Danica" is "Panica"???). Here's a cool Indy 500 Flash Drive from my friends at www.cfgear.com: Drive like a Flash!

Wednesday, May 16, 2007

Amazon Announces Music Download Store to Compete with iTunes

Here is a brief story about Amazon's plans to launch a DRM free download store in partnership with EMI.

Sunday, May 13, 2007

"No wonder people steal music" - Trent Reznor


Here are a few notes from Nine Inch Nails' Trent Reznor on music piracy and record label pricing scams. I have never been the biggest NIN fan but his latest marketing campaign for Year Zero has been a model for artists looking to further their connection with their audience (and therefore their income) in the post-major label era.